The story is about Bala Nagamma, a young princess. The queen Bhulakshmi wife of King Navabhojaraju, prays Jatangi Muni for progeny and is blessed with seven children; the youngest of them is named Bala Nagamma (Kanchanamala). She is married off to Karyavardi Raju (Banda). She is kidnapped by Mayala Marathi (Govindarajula Subbarao), who turns her into a dog and takes her to his cave at Nagullapudi Gattu. Once there, he tries to take advantage of her. She keeps him away by chanting a Vratam (Holy Rites) and Pujas that she is involved in. She is a prisoner in the cave for fourteen years, during which time the Mayala Marathi’s mistress, Sangu (Pushpavalli), becomes jealous. In the meantime, her son Balavardi Raju grows up and discovers that his mother is at Nagallapudi gattu as a captive of Mayala Fakir. He seeks the Fakir out through a flower-vendor Tambali peddi by posing as her grandson. Then, he defeats the Fakir and rescues his mother.